Our Sail Set

Mari Magno is Latin for Big Sea. For many hundreds of years merchant mariners have sailed the globe, opening up new trade routes, supply chains and new markets.

These merchant mariners were passionate about navigating new and exciting business environments. They were strategic thinkers, with the diplomacy to develop strong business relationships, the calculated tactics to out-perform their competitors, and a commitment to exploration, innovation and watch-keeping, to identify and capitalise on new business opportunities.

Ownership

Mari Magno is owned and skippered by Emma Heathcote, who has successfully navigated the business consultancy environment, in both the public and private sectors, internationally and across a diversity of industries.

Emma brings a unique understanding and application of the principles of competitive business performance, and has created a clear and simple consultancy sailing-kit that can be adapted and applied to any business, in any sector.

Emma brings 30 years of international marketing and business consultancy experience, and a wide network of professional colleagues and independent consultants, to enable your business to navigate challenging and exciting business environments, and to capitalise on new business opportunities.

Emma is a keen sailor and understands the application of sailing strategy and tactics, applied in a business consultancy context. In the same way that business professionals in China refer to the ancient ‘Art of War’ in business strategy, so too does Emma refer to the ‘principles of exploration sailing’ in business strategy.